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Since the beginning of 2007, PKCAM has a weekly regular column in The Point, Jakarta's second English newspaper. Named Think ASEAN!, it is found on Page 11 (Business section), every Wednesday. Targeted at expatriates, business leaders, and ASEAN marketers, this weekly column serves to provide marketing advice and insights into issues on Marketing in ASEAN.

Written in a light and digestible manner, it is an easy and delightful read for all.

Catch Think ASEAN! every Wednesday, in The Point, Jakarta!


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Koh Samui: Thailand's Fantasy Island
The Point, wednesday,
April 11, 2007
Indonesia: Socializing ASEAN into its Society
The Point, wednesday,
April 4, 2007
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What ASEAN can learn from the EU
The Point, wednesday,
March 28, 2007
What ASEAN needs to learn from China
The Point, wednesday,
March 21, 2007
The Application of "Glorecalization" by Yamaha Motor
The Point, wednesday,
March 14, 2007
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Singapore "small" brands are going ASEAN.
When is your turn?

The Point, wednesday,
March 7, 2007
Regional Marketing for MNC's
The Point, wednesday, February 28, 2007
Wine from Malaysian Airlines System
The Point, wednesday, February 21, 2007
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Laos: The Exotic White Space
The Point, wednesday,
February 14, 2007
Indonesia: Exotic and Resourceful
The Point, wednesday,
February 7, 2007
The King and I
The Point, wednesday,
January 31, 2007
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Truly Asia, Truly Cosmopolitan
The Point, wednesday,
January 24, 2007
Vietnam: Roaring Tiger,
hidden charm
The Point, wednesday,
January 17, 2007
Forget the world, think ASEAN, act locally
The Point, wednesday,
January 3, 2007

 

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Related Links
 
Think ASEAN! at McGraw-Hill Education

Think ASEAN! at Amazon.Com
 
Think Asean! Rethinking at selectbooks.com.sg
 
   
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